The CEO1440 Show
Welcome to the The CEO1440 Show! We’re here to guide bankers on their journey to becoming successful brokers and to help existing brokers elevate their skills and strategies. Join us for insightful discussions with industry experts covering topics like compliance, marketing tactics, business growth, personal development, credit expertise, and strategic planning in the financial services sector. Get ready to thrive in the dynamic world of mortgage brokerage with our actionable advice and valuable insights!
Episodes

Sunday Jun 16, 2024
Sunday Jun 16, 2024
Join John and special guest Corey Edwards, a seasoned mortgage industry veteran and bestselling author, as Corey shares his inspiring journey from starting as a loan officer assistant to becoming a top real estate agent and public speaker. Despite a life-changing injury, Corey's resilience and mindset have driven him to incredible success. Tune in to hear his strategies for maximizing productivity, overcoming adversity, and achieving long-term goals, along with his latest ventures and motivational insights. Don't miss this episode filled with valuable lessons and practical advice!
00:18 Corey's journey in the mortgage industry
01:30 Achieving success in real estate
02:11 Overcoming personal adversity
05:00 Corey's mindset and resilience
10:50 The importance of environment and positive influences
14:44 Strategies for success in the mortgage and real estate industries
20:26 Corey's motivational speaking and writing career
27:00 Building a lasting legacy and future plans
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Connect with Corey Edwards
LinkedIn: https://www.linkedin.com/in/coreyedwards1/
Instagram: https://www.instagram.com/corey.m.edwards/?next=%2F&hl=en
Facebook: https://www.facebook.com/corey.edwards.9216
Get Corey's Book: https://www.amazon.com/29-Years-Later-Corey-Edwards/dp/B0BPG85463
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Join us every Thursday at facebook.com/groups/theloanofficertoolbox
Our Official Website: www.themortgagebrokerbuilder.com
Facebook: https://facebook.com/themortgagebrokerbuilder
Instagram: https://instagram.com/johnjurkovich
LinkedIn: https://www.linkedin.com/in/john-jurkovich-171b3b/

Sunday Jun 09, 2024
Sunday Jun 09, 2024
In this episode of The Mortgage Broker Builder Show, host John chats with mortgage industry veteran Paul about the transformative potential of AI in the mortgage sector. With over 20 years of experience at companies like Quicken Loans and United Wholesale, Paul shares how he created a leading mortgage AI bot on ChatGPT, designed to assist loan officers with guidelines and regulations. They discuss the broader implications of AI, the importance of staying ahead in technology, and practical tips for incorporating AI tools into daily workflows. This episode is packed with valuable insights for mortgage professionals looking to streamline processes and stay competitive.
00:01:12 - Paul’s Journey in the Mortgage Industry
00:02:30 - Transition to AI Discussion
00:05:12 - Paul’s Early Adoption of ChatGPT
00:07:18 - Creating the Mortgage AI Bot
00:11:06 - Importance of AI for Loan Officers
00:13:00 - Detailed Explanation of AI and Language Models
00:16:06 - The Future of AI and ChatGPT 5
00:20:00 - Live Demonstration of the Mortgage AI Bot
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Paul Apostolakis' LinkedIn: https://www.linkedin.com/in/polyhronis/
Check out Mortgage AI: https://chatgpt.com/g/g-tYn6L9maE-mortgage-ai
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Join us every Thursday at facebook.com/groups/theloanofficertoolbox
Our Official Website: www.themortgagebrokerbuilder.com
Facebook: https://facebook.com/themortgagebrokerbuilder
Instagram: https://instagram.com/johnjurkovich
LinkedIn: https://www.linkedin.com/in/john-jurkovich-171b3b/

Friday May 31, 2024
Friday May 31, 2024
In this episode, we feature a special guest, Leila Modetz, a distinguished real estate broker who brings a wealth of knowledge and experience to the table. Join us as we delve into Leila’s journey from an accountant to a top-performing real estate agent, highlighting her transition driven by personal challenges and her entrepreneurial spirit. Leila shares invaluable insights on the importance of building a personal brand, the critical role of staging in selling homes, and the evolving landscape of the real estate market. We also explore the unique challenges and opportunities in today’s housing market, strategies for first-time home buyers, and the significance of having a dedicated and knowledgeable agent.
Leila's Transition from Accounting to Real Estate - 00:05:45
Importance of Staging - 00:20:30
Challenges in Today’s Market - 00:35:15
The Role of a Transaction Coordinator - 00:42:10
Advice for First-Time Home Buyers - 00:50:00
Impact of Market Trends on Buyers and Sellers - 00:55:30
Building a Personal Brand - 01:05:45
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Connect with Leila Modetz:Email: leila@dreamhomecollective.com
Phone Number: +1 248-600-5878Official
Website: https://www.dreamhomecollective.com/Facebook: https://www.facebook.com/ModetzRealEstate
Instagram: www.instagram.com/leilamodetz
LinkedIn: https://www.linkedin.com/in/leila-modetz-36356315b/
Youtube Channel: https://youtube.com/@livinginoxfordmichigan?si=uUFRddM_F5Agx-ZY
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Join us every Thursday at
facebook.com/groups/theloanofficertoolbox
Our Official Website: www.themortgagebrokerbuilder.com
Facebook: https://facebook.com/themortgagebrokerbuilder
Instagram: https://instagram.com/johnjurkovich
LinkedIn: https://www.linkedin.com/in/john-jurkovich-171b3b/

Monday May 27, 2024
Monday May 27, 2024
Mastering Time, Legacy, and Duty: Core Principles for Success
Description: In this episode, John shares three core principles that guide his success: CEO 1440, emphasizing the importance of managing your 1440 minutes each day; Project 100, a framework for making decisions today to benefit your future self; and Duty as a Man, focusing on protecting, providing, passing down traditions, and enjoying life. Tune in to learn how to apply these concepts to create your unique operating system and enhance your life.
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Join us every Thursday at facebook.com/groups/theloanofficertoolbox
Our Official Website: www.themortgagebrokerbuilder.com
Facebook: https://facebook.com/themortgagebrokerbuilder
Instagram: https://instagram.com/johnjurkovich
LinkedIn: https://www.linkedin.com/in/john-jurkovich-171b3b/

Friday May 17, 2024
Friday May 17, 2024
Join host John Jurkovich and his brother, Josh Jurkovich, on the Mortgage Broker Builder Show as they delve into innovative mortgage marketing strategies. Discover their journey in creating tools like the FinToolbox and the Buy a Home U course, designed to help mortgage brokers succeed. Learn how to turn social media likes into leads, nurture long-term client relationships, and become a standout loan officer in a competitive market. Don't miss this episode packed with valuable insights and practical tips for elevating your mortgage business.
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Sign up for the FinToolbox Pre-Launch: fintoolbox.io
Watch Episode on the FinLocker Demo: https://www.youtube.com/watch?v=hvs7AxJinXc&t=4s
Join The Mortgage Broker Builder Circle Community: https://app.themortgagebrokerbuilder.com/getting-started
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Join us every Thursday at facebook.com/groups/theloanofficertoolbox
Our Official Website: www.themortgagebrokerbuilder.com
Facebook: https://facebook.com/themortgagebrokerbuilder
Instagram: https://instagram.com/johnjurkovich
LinkedIn: https://www.linkedin.com/in/john-jurkovich-171b3b/

Friday May 10, 2024
Friday May 10, 2024
This week's episode features guest Brian Vieaux, President and CEO of FinLocker. Dive into a discussion on the transformative role of fintech in the mortgage industry, exploring how innovative technologies like FinLocker empower first-time homebuyers and promote financial wellness. Brian shares insights from his career shift to fintech and discusses his best-selling book, "Rethink Everything." Tune in for invaluable advice for navigating today's mortgage landscape, perfect for professionals and potential homeowners alike.
00:02:16 - Discussion on the role of FinTech in the mortgage industry.
00:03:12 - Overview of FinLocker and its impact on the mortgage sector.
00:05:24 - Effects of the pandemic on industry technology adaptation.
00:06:28 - Features of FinLocker aimed at enhancing financial education.
00:09:46 - Importance of long-term client nurturing and education.
00:13:19 - The need for adopting new technologies in the competitive landscape.
00:19:32 - Technology's role in preparing future home buyers.
00:30:30 - Discussion on proprietary apps protecting client data.
00:39:55 - Launch plans for a new app tailored for mortgage professionals.
00:44:04 - Strategic advice on starting a mortgage business today.
00:54:08 - Closing thoughts on industry trends and personal branding.
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Connect with Brian Vieaux
Website: https://finlocker.com/
Podcast: https://finlocker.com/fintech-fridays/
His Book: https://www.amazon.com/dp/B0CWVDCVSY?ref_=cm_sw_r_cp_ud_dp_JCZMA930XT4YKPENJKRC
Fintalk Newsletter: https://finlocker.com/fintalk-newsletter/
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Join us every Thursday at facebook.com/groups/theloanofficertoolbox
Our Official Website: www.themortgagebrokerbuilder.com
Facebook: https://facebook.com/themortgagebrokerbuilder
Instagram: https://instagram.com/johnjurkovich
LinkedIn: https://www.linkedin.com/in/john-jurkovich-171b3b/

Monday May 06, 2024
Monday May 06, 2024
In this insightful episode, Natalie Jurkovich, founder of Brick Financial Group, shares her journey from starting in the mortgage industry with Quicken Loans to establishing her own successful brokerage. Delve into the challenges and triumphs of balancing business with motherhood and discover the critical insights that have led to closing thousands of loans. Whether you're a banking professional or just curious about the mortgage industry, this episode offers valuable lessons and inspiring stories. Join us as we explore the intricacies of mortgage brokering and small business management with one of the industry's own!
02:00 - Current status and achievements of Brick Financial Group.
03:03 - Discussion on business growth and standards.
04:58 - Natalie's start in the mortgage industry.
06:09 - Natalie's career progression and challenges.
09:22 - Learning curve in understanding mortgage processing.
12:28 - Starting her own business.
14:19 - Insights into business management and costs.
15:23 - Current technological tools and software used.
18:00 - Importance of nurturing past clients.
22:41 - Marketing strategy and agent relationships.
24:35 - Adding value to employees.
26:26 - Building trust and reliability in partnerships.
32:08 - Adapting business strategies to market conditions.
35:02 - Discussion on preferred partners and lenders.
38:55 - Benefits of outsourcing tasks.
44:07 - Client-centric approach in brokerage.
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Connect with Natalie Jurkovich:
Natalie's Email Address: natalie@brickfg.com
Brick Financial Group's Website: https://www.brickfg.com/
Brick Financial Group on Instagram: @mortgagemomsquad
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Join us every Thursday at facebook.com/groups/theloanofficertoolbox
Our Official Website: www.themortgagebrokerbuilder.com
Facebook: https://facebook.com/themortgagebrokerbuilder
Instagram: https://instagram.com/johnjurkovich
LinkedIn: https://www.linkedin.com/in/john-jurkovich-171b3b/

Sunday Apr 28, 2024
Sunday Apr 28, 2024
This week we have a marketing expert Bill Rice, with a fascinating background in military intelligence and mortgage marketing. Discover Bill's journey from the Air Force to pioneering internet banking and leading innovative marketing strategies in the mortgage industry. This episode is packed with valuable insights for banking professionals and brokers on leveraging knowledge, navigating career shifts, and mastering lead generation.
00:06:13 - Impact of career failures and pivots
00:07:31 - Business adaptations during COVID-19
00:12:35 - Importance of personal branding and digital presence
00:15:13 - Strategies for starting local and expanding marketing efforts
00:18:20 - Essentials of setting up a functional website
00:25:28 - Using social media to generate leads
00:28:26 - Tailoring products to meet market needs
00:31:21 - Effective use of direct mail alongside digital strategies
00:34:19 - Accountability in lead generation and marketing
00:37:12 - Utilizing age leads effectively while maintaining compliance
00:40:23 - Best practices for initial lead response
00:43:17 - Importance of CRM setup and utilization
00:46:11 - Building and leveraging a marketing database
00:49:17 - Starting a mortgage company: strategic first steps
00:53:29 - Community engagement and its impact on business growth
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Connect with Bill Rice: https://www.linkedin.com/in/billrice/
Check out Kaleidico: https://kaleidico.com/
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Join us every Thursday at facebook.com/groups/theloanofficertoolbox
Our Official Website: www.themortgagebrokerbuilder.com
Facebook: https://facebook.com/themortgagebrokerbuilder
Instagram: https://instagram.com/johnjurkovich
LinkedIn: https://www.linkedin.com/in/john-jurkovich-171b3b/

Sunday Apr 21, 2024
Sunday Apr 21, 2024
John is joined by serial entrepreneur Adam Lamb to explore the transformative power of personal and professional growth. Spanning a friendship of over 20 years, they share profound insights from their journeys, touching on pivotal decisions, resilience, and the impact of setting higher standards. From the early days at Rocket Mortgage to groundbreaking ventures in health care and telemedicine, this episode is a treasure trove of inspiration for anyone eager to pursue growth and success in life and business.
01:05 Career Transitions and Key Lessons
03:14 Challenges and Growth from Early Career Stages
05:12 Professional Growth and Importance of Mentorship
07:16 Role of Continuous Learning in Success
10:14 Evolution into Virtual Business Models and Entrepreneurial Growth
15:08 Importance of Discipline and Goal Setting in Business and Personal Growth
20:02 Consulting in Healthcare and Impact on Business Strategy
24:04 Balancing Professional Goals with Personal Development
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Connect with Adam Lamb
LinkedIn Profile: https://www.linkedin.com/in/adam-lamb-tx/
Instagram: https://www.instagram.com/adamlamb33/
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Join us every Thursday at facebook.com/groups/theloanofficertoolbox
Our Official Website: www.themortgagebrokerbuilder.com
Facebook: https://facebook.com/themortgagebrokerbuilder
Instagram: https://instagram.com/johnjurkovich
LinkedIn: https://www.linkedin.com/in/john-jurkovich-171b3b/

Monday Apr 15, 2024
Monday Apr 15, 2024
Ready to elevate your mortgage brokering game to a whole new level? In today’s competitive market, standing out is more important than ever. Learn how to transform everyday challenges into your greatest opportunities and truly differentiate yourself. This episode dives deep into the art of leveraging niche offerings, using the "Riches in Niches" playbook to not just participate in the market, but to dominate it. We'll explore practical strategies for converting leads into sales and forging successful partnerships with real estate agents. Whether you're a seasoned broker or just starting out, these actionable insights are tailored to help you exceed your professional goals. Tune in to discover how these techniques can be applied to your business for maximum impact. What strategies have you used to stand out in your market? Share your experiences and join the discussion below!
03:50 Using Niche Programs for Business Growth
07:19 Becoming a Better Banker or Broker
13:06 Strategies for Bankers and Brokers in 2024
18:23 Engaging with the Community and Utilizing Feedback
25:15 Overview of Mortgage Broker Tools and Resources
30:42 Detailed Discussion on Niches in the Mortgage Industry
35:00 Enhancing Broker Capabilities and Client Relationships
40:15 Effective Marketing and Branding for Mortgage Brokers
45:33 Building Strong Networks in Mortgage Brokerage
50:22 Future Trends and Opportunities in Mortgage Brokering
55:17 Closing Remarks and Final Thoughts on Mortgage Brokerage Success
Download Riches In The Nichess Tool here: https://themortgagebrokerbuilder.com/tool/the-riches-in-the-niches/
Check out more cool tools here: https://themortgagebrokerbuilder.com/toolbox/
Join our Circle Community: https://app.themortgagebrokerbuilder.com/getting-started
Visit Red Button Media for video marketing: https://www.hittheredbutton.com/
We've partnered with Model Match to give you a sweet deal, use this link to get your setup FREE! https://modelmatch.com/pulse-ai/partner/mbb/
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Join us every Thursday at facebook.com/groups/theloanofficertoolbox
Our Official Website: www.themortgagebrokerbuilder.com
Facebook: https://facebook.com/themortgagebrokerbuilder
Instagram: https://instagram.com/johnjurkovich
LinkedIn: https://www.linkedin.com/in/john-jurkovich-171b3b/